An amazing ad featuring Aamir Khan "stealing" light to "feed" his watch that runs on light..though quite literal, the message is captivating and unequivocally clear.
Background score is tune with the mysterious aura of the whole "stealing" process.
Revisiting this Ad from last year (2010); simple yet effective communication of the service from Vodafone, that Blackberry is no longer just for corporate users but for one and all with suitable plans. It aims to break the impression of the junta that Blackberry is meant only for corporate honchos (Elitists!!?)
Once again Vodafone does not fail to impress us.
Ad Agency: Ogilvy & Mather
The film directed by Rajesh Krishnan of Soda Films. A wonderful insight into the Indian psyche towards "Borrowing". It sells most effectively since we all can relate to the central premise of the ad which is about "borrowing" talk-time from your circle of friends.. Ad Agency: Ogilvy Creative Directors: Abhijit Avasthi, Rajiv Rao Team: Kiran Antony, Shahrukh Irani, Rakesh Jha and Jigar Fernandes
"Milk helps reduce the symptoms of PMS "..SCIENTIFIC.. but using sarcasm and overdoing the whole PMS bit..Epic Failure..
Will not improve sales.. at least not with women controlling the diet of the household.. for boys ..go ahead have a good laugh..
Advertising Agency: Goodby Silverstein & Partners, USA